This summer, six School of Journalism and Graphic Communication students won a coveted Advertising Federation Addy Award. This is the first national Addy Award in the graphic design program’s history. The group created a timely temperature check mobile app amid the height of the COVID-19 pandemic.
The team was comprised of the following students: Digital Product Design and Team Lead: Nadia Tsegga; UX Designers: Rabi Elabor, Bobby Omoregbee, and Faith Babarinde; and UX Researchers: Jalin Leonard and Isaiah Lee.
Fulbright Scholar and Interim Graphic Design Division Director Anosh Gill praised the hard work of the team.
“I am very proud of students and my efforts in and outside class to help them win this elusive award. This is big,” he said.
Elabor, a FAMU-FUTA exchange student and Spring 2022 graduate, said the project was a chance “to collaborate and proffer solutions to real-world problems.”
Nadia Tsegga, Spring 2022 graduate and current Nike intern, led the award-winning team. Tsegga first worked on the concept for a marketing class then brought the idea to her graphic design colleagues.
“It definitely feels rewarding to win this award,” Tsegga said. “I know there are a lot of talented designers at FAMU it was good to be able to work together and collaborate, bouncing ideas off one another to create an idea that was loved and appreciated.”
The division racked up 26 local and regional Addy Awards in Spring 2022.
About the American Advertising Federation Addy Awards
The American Advertising Awards is the advertising industry’s largest and most representative competition, attracting more than 25,000 entries every year in local AAF Ad Club competitions. The mission of the American Advertising Awards is to recognize and reward the creative spirit of excellence in the art of advertising.